Baby booms come at surprising times. Take for instance the Super Bowl. For the fan bases of the two competing teams it is a cauldron of emotions, and the high from a win can run over after the game is finished. Certainly, people are ready to celebrate and with the help of booze anything can happen.
The NFL learned that there is a spike in births in the hometowns of winning teams nine months after the Super Bowl, and they have gathered up these “Super Bowl Babies” to sing a song about how passionate football fans can be.
The choirs, made up of progeny of various championship squads, are joined by Seal for a hilarious new take on his hit “Kiss From a Rose.”
For the kids featured in a much-talked-about NFL campaign, the Super Bowl never mattered as much as its outcome. Set to the music of Seal’s “Kissed By A Rose,” the video features babies, children and adults who have one thing in common: They were all born nine months after their parents’ home team won the Super Bowl.
The “Super Bowl Babies Choir” is a 60-second spot set to air during Super Bowl 50 between the Denver Broncos and Carolina Panthers. The choir includes 49-year-old Green Bay Packers babies all the way to 1-year-old Seattle Seahawks infants, according to CBS News.
On the biggest venue in American television, advertisers will compete much like the Carolina Panthers will take on the Denver Broncos. However, advertisers will be fighting to win your attention with their product. Your opinion matters on what is determined a success and a failure.
America’s ad makers have already begun bombarding the Internet with their latest, almost entirely celebrity-fueled spots set to air during the big game Sunday night. Armed with nearly infinite money — one Super Bowl commercial will cost $170,000 a second in 2016 — the advertising industry has trotted out all of its best ideas to capture your attention while you’re watching the Denver Broncos take on the Carolina Panthers.
For nearly half a century, the only way for the average consumer to see all the glitzy commercials that accompanied the Super Bowl was to watch a broadcast of the game on television. In 2016 CBS intends to shake things up by live-streaming — in as close to real-time as possible — every single national ad that supports its February 7, 2016, telecast of Super Bowl 50.
The maneuver is one that could have seismic ramifications for the media business, as it essentially forces the event’s big-spending sponsors to consider online impressions and TV ratings at the same time, not separately, as has been common practice.
CBS has pressed for a price increase for Super Bowl commercials, according to executives familiar with negotiations. The buying executives suggested the network wanted at least $4.5 million to $4.7 million for a 30-second spot in the game, while another person with knowledge of talks suggested that range represented the low end of what is being discussed with sponsors.
What did you think of the commercial? Is it a winner or a loser? Sound off below.